Business Types of Ownership Essay

Before starting any venture it is very important to figure out how the organization is going to build its chain of command. Basically no business is made for short time and for this reason a very careful measurement should be done on ownership. Choosing the appropriate ownership in an organisation depends on nature of business, type of authority, delegation of work, span of organization, type of product, production and operation, legal procedure, financial matters and so on. The basic types of ownership in a business are: http://www.themoneyalert.com/businesstypesofownership.html †¢Sole Proprietorships: This type of business is operated by only one owner. He or she assumes the entire responsibility and financial claims for the business. †¢Partnerships: It is a business formed by a group of people for mutual profit and liability is usually divided in accordance with capital invested. †¢Government: Government can have ownership in different areas like centrally or by local government. †¢Private Limited Company: Private limited companies are quite similar as partnership business and they can offer shares to family members but they cannot make public offering. †¢Public Limited Company: It is the most advantageous and at the same time complicated form of ownership. It has its own legal entity, needs huge legal requirement, can make public offering and the liability is limited to share capital. Types of Hotel Ownership Different organization demands different form of ownership. In the hospitality industry it is better to have either sole proprietorship or partnership. The reason behind choosing these two types of ownership is the nature of hotel business. This business is not like something giant production or supply chain oriented. On the other hand government ownership discourages creativity. So if it is managed by one person or a group of people then it will be easier to operate rather than panicking with legal papers. The owners can freely concentrate on the business and its customers. As ownership varies from business to business, hotel is no exception in this case. Hotels mainly have three type of ownership to run and manage the business and these are franchise, privately owned and operated and leased. This ownership types are presented below: 1.Franchise Model: A franchise hotel or chain hotel is very common type of ownership. The operations are basically based on the brand image and through maintaining and using this image the hotel will earn a sustainable profit. Here the hotel’s owner heavily relies on the good image of the brand and if the brand loses popularity with consumers, the owner’s business suffers at the same time. 2.Privately Owned and Operated This type of hotel ownership is the most common especially in small hotels. Here the owners enjoy full freedom for operation and has to encounter huge risk. 3.Leased Leased hotels are also privately owned, but the physical hotel building belongs to someone else. These types of arrangements are generally on long-term leases. The lesser will stipulate a minimum rent for the premises and may also include a sliding scale based on total revenue for ongoing rent. By Hannah Wickford, eHow Contributor http://www.ehow.com/about_5598328_types-hotel-ownership.html In this current era, the types of ownership observed in hotels are quite diversified the ones in the past. According to Fox, the types of ownerships in the past were mostly corporate body or single owner. But in the coming years more than 50% of the hotel industry will be dominated by franchise business or chain business. Group of hotel will also have significant increase in the future. Now owners are focusing on budget hotels or resorts more than going for any business class or luxury ones. On the other hand the management system in hotels are mostly decentralised in this business, but now a days the owners are quite willing to change this way of operating business. Owners are becoming more interested in doing centralised control over their business. So according to the observation it can be said that both the group of hotel and chain hotel are the best way to start hotel business. This gives owners a well-diversified option with good opportunity. They can concentrate on several locations with a specialised theme and develop themselves accordingly to offer the best product to their target market. The management system can be either centralised or decentralised based on the nature and demand of the business operation. 4.Explain how and why customers could use the different classification and grading systems when deciding on where to stay. Different Classification of Hotels Hotels are classified on the basis of the service, facilities, size, stars, location and many more. At one side there are luxurious hotels for celebrities, on the other side there are budget hotels for normal family need. Through this classification customers can easily identify which one will match their needs best. †¢Resort Hotels: Resort hotels are basically built to facilitate customers’ holiday or trip on a certain season. They can be small one offering accommodation and food or big one offering additional services like spas, pools, beach or mountain locations, on-site kids’ activities, restaurants, pool bars and babysitting services. †¢Airport Hotels: Airport hotels provide facilities for air travellers. They usually have guest for very short time and many of them provide business travellers services as business people are a mass air traveller. †¢Economy Hotels: Economy hotels or budget hotels provide basic services to its guest at a cheap rate. These hotels are basically attractive for family accommodations and economic people who do not need luxury. †¢Suite Hotels: Suite hotels have separate services room for different customers so that there is no interruption between different customers. If they offer both business and family services then they built separate service area so that the customers are not disturbed by each other’s appearance.

Anatomy Week 3

Honors Enrichment Questions Week 3 1) What are chemotherapeutic drugs? Research two and explain how they work against cancer. Chemotherapeutic drugs are used during chemotherapy and are a treatment for cancer. Leustatin- used for hairy cell leukemia, chronic lymphocytic leukemia, and non-Hodgkin’s lymphomas. It is an infusion through a vein and it attacks cells at very specific phases in the cycle. Taxol- used for treatment of breast, ovarian, lung, bladder, prostate, melanoma, esophageal, and other types of solid tumor cancers.Attacks cells during certain phases of the process. 2) What is hydrocortisone and when used, how does this reduce cell damage? It is a steroid hormone that is produced by adrenal cortex and used medicinally to treat inflammation resulting from eczema and rheumatism. It helps reduce cell damage because it is a steroid that helps prevent inflammation of cells and tissues. 3) If a molecule comes toward the cell, how is it decided if the molecule will be ta ken in using active or passive transport?Passive transport is moving biochemical and atomic or molecular substances across the cell membrane but unlike active transport it does not involve chemical energy. Active transport is transporting things from a region of lower concentration to higher concentration, and it uses energy. Depending on whether it needs energy and the transports or places that it goes through will depend on whether it will use active or passive. 4) Explain in your own words, the role of DNA and RNA in protein synthesis. The DNA molecule will unwind and unzip as the hydrogen bonds between the break of the bases.RNA nucleotides pair up with the exposed bases of one of the strands and as they pair up with their pairs the sugar phosphate groups are bonded together to form the new molecule called mRNA. 5) How do endocrine and exocrine glands differ in   structure and function? Endocrine glands are ductless glands that diffuse into the blood to be used in the body suc h as the thyroid, adrenal, and pituitary glands while exocrine glands retain their ducts and empty through ducts to the epithelial surface that includes sweat and oil glands, liver, and the pancreas.

How is the music industry being affected by iTunes and similar Research Paper

How is the music industry being affected by iTunes and similar services - Research Paper Example This work "How is the music industry being affected by iTunes and similar services?" outlines how the introduction of iTunes, Amazon MP3, Napster, Zune Marketplace and Rhapsody have changed the music industry business. Instead of buying the whole CD just for one song people nowadays prefer buying their favorite single. Previously people were forced to buy the whole album of a particular artist or band on CD if they liked a particular song however now people have the choice of buying only the song they prefer instead of the whole album. This means that people save on their cost and can buy many more such singles instead of wasting their money on just a single album, whose songs they will hardly listen to except for that one song. Hence services like Amazon and iTunes allow people to choose amongst various songs from a plethora of songs in their database. With services such as iTunes, music has become increasingly accessible for the consumers. It is now very easy to transfer your favor ite song to your handheld device allowing you to listen to your favorite song on the go. Instead of going to the neighborhood’s music shop to buy the album that had your favorite song now you can just sit at home and buy your favorite song online. Artists who worked hard on making their whole album a success are at a disadvantage as others can easily steal their spotlight by introducing their one single hit and then disappearing into anonymity. This has led to a decline in the artists’ creativity.... This means that people save on their cost and can buy many more such singles instead of wasting their money on just a single album, whose songs they will hardly listen to except for that one song. Hence services like Amazon and iTunes allow people to choose amongst various songs from a plethora of songs in their database. With services such as iTunes, music has become increasingly accessible for the consumers. It is now very easy to transfer your favorite song to your handheld device allowing you to listen to your favorite song on the go. Instead of going to the neighborhood’s music shop to buy the album that had your favorite song now you can just sit at home and buy your favorite song online. Artists who worked hard on making their whole album a success are at a disadvantage as others can easily steal their spotlight by introducing their one single hit and then disappearing into anonymity. This has no doubt led to a decline in the artists’ creativity as we no longer s ee albums with all the songs that were a hit. On the other hand however, there has been an increase in the sale of individual songs because they are cheaper than the whole album. In fact by 2010, iTunes had sold 10,000,000,000 songs and the online music store is still going strong with consumers buying thousands of songs from the iTunes store every day. However the increase in sales does not add that much in revenue that it can offset the decline in revenue from the fall in sales of music CDs. In a study conducted by Elberse, she found out that for every one percent rise in the consumers who shift to buying music online there is a six percent drop in the sale of albums. Sales of a ‘mixed bundle’ (the album plus its single) fell from $15000 in 2005 to just $7000 in 2007 (a staggering

We're Moving On Up Essay Example | Topics and Well Written Essays - 500 words

We're Moving On Up - Essay Example The larger storage area should be placed to the left while the office should be placed to the right with a dividing wall between the two. Entry doors for both the office area and the storage area should be placed toward the center of the store as opposed to the sides as to increase visibility even when employees are entering and exiting these areas. By designing the layout in this format, both doors should open into the ties and toiletries department just to the right of the main aisle. This should provide sufficient space for all our storage and janitorial supply needs as well as provide adequate space for office work, filing and safe while still maintaining appropriate floor supervision. To continue appropriate sales floor supervision, the sales counter should be placed just to the left of the front entryway, enabling consumers to quickly locate it and placing sales staff in the front of the store to maintain a watchful eye on shoppers from the opposite side of the store from anyon e working in the office. Changing areas should be constructed on the left side wall approximately 20 feet from the front wall and extending approximately 20 feet toward the rear of the building and approximately 8 feet into the store. Although this placement blocks the business suit department slightly from the view of the sales counter, workers at the sales counter will still be able to see most of this department and will be able to keep a close eye on activities in the changing room area. Placing mirrored tiles on the back wall of the business suit department will further enhance visibility of this area from the sales counter. In terms of department layout, as consumers enter the front door, they should see the sales counter immediately to their left fronted by a small gifts department in which we will stock golf accessories and small, low-priced items designed for the impulse buyer. Behind this section will be the slacks department followed by the

Promoting health for child and young adult Case Study

Promoting health for child and young adult - Case Study Example The aim of this research is to assess the healthcare requirements and needs babies and in the context of providing a high quality of life for babies through nursing. In order to attain this end, the following ends will be explored: There are numerous debates about when policy covers babies. The right to the abortion of foetuses implies that the scope of the laws protecting children is somewhat restrained and limited by the rights of parents to decide whether to have babies or not (Ballatt & Campling, 2009). However, rights are granted to babies form the womb through the fact that healthcare facilities are required to take reasonable care to ensure that babies are separated from contagious diseases that could spread from mothers and behaviours like smoking that could adversely affect babies. The actual work and obligation towards giving these children care lies with healthcare providers and this include specialist care practice health nurses (SCPHN) who might have the obligation to provide care at the facility and follow up with visits afterwards (Dolan & Holt, 2012). These health visits and other activities by SCPHN will involve observing various rules and regulations and ensuring that care is taken in order to analyse the babies and provide their needs (Luker, Orr, & McHugh, 2012; Bridgemann, Keating, & Lind, 2013). The SCPHN is bound by the codes of the NMC which include providing care in good faith by respecting the needs of all people including the babies and their mothers in order to safeguard their health and safety. There are NICE practices which include maintaining certain specific standards in promoting the proper care of babies from birth through to the first five years through high quality, cost effective patient care as well as the use of treatment and prevention (National Institue for Health and Care Excellence, 2013). Also, the Healthy Child Programme of the UK government provides a range of guidance that prompts care amongst healthcare

E-Marketing Report for www.northbrisbanelandscapes.com.au Assignment

E-Marketing Report for www.northbrisbanelandscapes.com.au - Assignment Example A ranking of the four companies, North Brisbane Landscape, C Price Landscapes, Australian Native Landscapes, and Frosts Garden Centres, chosen in this paper, has also been done to deduce the comparative position of each company. The overall result suggested a lowly position of North Brisbane Landscape, the company discussed in the paper. The company was found to lack in its 7 I’s and 6 C’s components. The recommendations have been done, keeping in focus the deficiencies observed in these two components respectively. Introduction E-marketing is the marketing using digital technologies in order to help selling of the products or services. E-marketing provides businesses houses of any size an easy access to the general mass market within an affordable price range. Specific benefits achieved from e-marketing include the following aspects: global reach, lower cost, results that can be tracked and measured, 24-hour marketing, personalization, one-to-one marketing, etc (Develo ping an E-Marketing Plan, 2005, pp.2-3). Business websites should be maintained by every running company in order to propagate their products and services online. As websites are so important for a company, this needs to be audited on regular basis in order to determine their effectiveness as well as any broken link, i.e. a link which cannot be accessed by the user. A good website audit report would provide information on how often the website is accessed by the users, whether by subscribing or paid advertisements, etc (Website Audit – an Analytical Approach, 2007). In this paper, we will talk about North Brisbane Landscape and compare it with three other websites at the local, national and international levels, namely at local level - C Price Landscapes, nationally - Australian Native Landscapes, and internationally - Frosts Garden Centres located in Oxfordshire, UK. In this research, two tools of the 6Is and the 7Cs will be used to compare and evaluate these three websites. These websites belong to the same industry. The audit report of North side Landscape supplies says that the website of North side Landscape has been experienced in their services for the past 36 years but not experienced in the effectiveness of their website. This is because the website requires more information and features for providing information for their customers or even in dealing with their suppliers. The company lacks in features such as identification, individualization and interaction with customers (North Brisbane Landscape, 2010). The local company, i.e. C Price Landscapes, is better in terms of its homepage contents (C Price Landscapes, 2010). The information is clear and it has communication with the social network users like Facebook. The company chosen at the national level, Australian Native Landscapes, is far better than the rest of the company websites going by its contents and features. The website has made good use of color combination and provides correct li nks to guide its customers (Australian Native Landscapes, 2011). The last company chosen at the international level is Frosts Garden Centres in Oxfordshire. The company has a well maintained website. Interactive marketing Interactive marketing is the ability to address the customer, remember what the customer has said, and address the custo

Collective Bargaining in US Professional Sports Research Paper

Collective Bargaining in US Professional Sports - Research Paper Example All the professional athletes employed under the NFL clubs and other clubs in the United States professional sports league are unionized to form a better bargaining power. This is in accordance with the requirement of the National Labor Relations Act that wants that any employer must unionize its employees in order to be able to bargain in good faith. The other terms and conditions of employment the bargain covers include division of league revenues, free agency requirements, players’ mobility restrictions, provisions regarding the drafting of players, disciplinary rules, among others. In this case, the employers are barred from making unilateral employment rules changes in regard to the issues required by the NLRA to be negotiated between the two parties-the employers and employees. Another issue that the National Labor Relations Board has found relevant to bargain about between the employers and the representative of the unionized employees are the drug policies that require testing. Therefore, for any setting or moderation of any drug policy, the union must bargain with the league. In this drug issue, it is reported that the NFL has a superior drug policy since it provides a comprehensive list of banned substances, keeps on testing players during the preseason, regular season, postseason and even during off-season, it gives the testing authority more discretion under the reasonable cause testing clause, applies beyond players to team personnel and provides harsher disciplinary to the violators of this policy.

ICT and technology for education Thesis Example | Topics and Well Written Essays - 10000 words

ICT and technology for education - Thesis Example Several research studies have concluded that the work of teachers is strenuous and time consuming. In order to provide a measure of relief, it is necessary to develop tools that can be used to monitor the activities and progress of their students. At present, there are a few tools that can be employed to obtain the data of students and to monitor their behaviour (Persico, Pozzi, & Sarti, 2010, p. 6). However, considerable research is required in this area; due to the inability of the existing tools to provide incomplete information. Of late, educators are using internet tools, such as wikis and blogs in their classroom teaching. This has had a tremendous impact on the students, who obtain an opportunity to discuss a wide range of topics with other students, across the world. The formality is much less and discussions tend to extend to topics that had not been pre-assigned. Blogging is not traditional writing, and it represents the personal opinions of the author. In most of the online educational blogs, students post according to their own interests. The massive interactions involved in posting on blogs, generates a vast network of interactions (Downes, 2005). This system resembles community practice, as visualised by Wenger. This will definitely have an effect on the personal development of the student. E – Learning is gaining popularity as it is proved to be effective in reflective and collaborative learning. There are some problems inherent in the e-learning process. Moreover, it is also important to d evelop research and practice in the e-learning process, in order to design and develop effective methods and tools to ensure collaborative learning (Persico, Pozzi, & Sarti, 2010, p. 6). Monitoring online learning activity is an important task Thus, there is a need to develop tools for the purpose of monitoring. In the CSCL environment, tutors perform the monitoring activity. The latter are indispensable in supervising the learning process, and they evaluate the performance and academic progress of students, by means of the monitor process (Persico, Pozzi, & Sarti, 2010, p. 6). As such, the monitoring process helps the student to learn in a directed manner, which in turn makes the learning process flawless. Another area of disseminating information is that of podcasting. Thus, websites like that of McMaster broadcast lectures by engineering professors. Furthermore, information regarding education and careers can be downloaded from the Internet. Publishers prepare the content for e-l earning, and students make use of it. Under these circumstances, e-learning systems resemble a blogging tool. It evolves into a personal learning centre and does not constitute an institutional or corporate application. The ELGG is an e – portfolio application that permits students to create and display their work. Such portfolios make it possible for students to collect, organise, interpret, and discuss information. E – portfolios promote professional development and motivate learners to demonstrate the outcome of their learning (Downes, 2005)E – learning has the capacity to improve or impoverish the educational provision. Computer assisted learning, in the initial stages, was merely

About Pesticides Essay Example | Topics and Well Written Essays - 250 words

About Pesticides - Essay Example Use of chemicals therefore results to minimum tillage a practice that reduces soil erosion. This prevents water bodies’ siltation which causes imbalance in the aquatic environment (Matthews 2006, p.21) One of the major effects of pesticides to the environment is destruction of aqua system. When pesticides are washed away by rainfall, they are taken into the water bodies. When consumed by aquatic animals it causes complications in their bodies leading to death (Matthews 2006, p.13) Human being is also affected by these chemicals when they are released in the environment. The release of these chemicals causes body complications such as breathing complications. Some of these diseases cause human death. In addition to this, when plants are sprayed by pesticides, they may end up accumulating in the body of human being through ingestion causing body disorders and diseases such as cancer (Matthews 2006) In conclusion, pesticides fumes are cited as great contributors of global warming and therefore, use of pesticides should be highly discouraged and instead uphold organic farming. On the other hand reduced tillage as a result of use of pesticides gives farmers time to participate in other social activities that involve

Research continued Essay Example | Topics and Well Written Essays - 1250 words

Research continued - Essay Example It is imperative to note that when nurses take too long in one patient’s room, they lag behind in their work, yet they are charged with the responsibility of providing surveillance to prevent errors and ensure quality care. Patient safety is enhanced when effective hourly rounding is implemented (Deitrick, Baker, Paxton, Flores, & Swavely, 2012). Therefore, an appropriate outcome measure ought to be developed, which evaluates the extent to which the project objective is achieved. An outcome that is used to evaluate achievement of the project’s objectives involves patients and nurses. The nurses are required to provide health care to the patients in their wards or rooms, through hourly rounds. During these hourly rounds, nurses are supposed patient needs are expected to offer proactive care, addressing patient needs before patients ask for assistance. This can reduce patient falls and increase patient satisfaction. On the other hand, nurse satisfaction can be enhanced. Therefore, the outcome measure addresses patient satisfaction, nurse satisfaction and barriers, which nurses face, as they seek to achieve the objectives of the solution. The outcome measure register/log consists of five major rows and nine minor rows. In the major rows, outcomes such as patient falls, call lights, response to call lights, patient satisfaction and nurse satisfaction, as well as barriers to achieving hourly rounds’ objective are assessed. Response to call lights, patient satisfaction and nurse satisfaction outcomes are categorised into subdivisions of highly efficient to inefficient and high to low (See Appendix). In each column, each column represents a day, and the last column is meant for overall remarks. The nurses are supposed to fill all the sections of the outcome measure except the patient satisfaction part, which should be filled by patients. A weekly meeting,

Brief description of Elio Engineering Essay Example for Free

Brief description of Elio Engineering Essay Elio Engineering is a company founded by Paul Elio and Hari Sankara for development and creation of late 1990s-era car seats. Paul? s seat was part of a special class of automotive seats in the industry called all-belts-to-seat (ABTS), and it was named NC seat (NC for No Compromise). Paul design seat called NC No Compromise since this seat would revolutionize the automotive industry making performance, weight and costs better than the competition. Presently due to its high cost, ABTS was used mostly in luxury and high end vehicles but with the design and idea of Paul, this technology becomes cheaper and can be implemented across all vehicle types for increased safety and comfort. A typical conventional front seat is priced around $500, lower cost compared with the ABTS seat that is like $750. One complete system costs an average of $2500. The seat mechanism, consisting of recliner and tracks, constitutes the technological core of the seat system. †¢ An ABTS integrates the seat belt directly into the seat that is potentially safer because it â€Å"hugs† the occupant in the event of rear collision. †¢ Ease of use, higher comfort level, more attractive appearance and maneuverability of removable seats. In order to launch their product, and knowing that Bostrom was looking for and ABTS, Elio achieved an agreement with the firm, so they could use their site and their facilities (the computers and electronic equipment to warrant the quality of the seat, meet FMVSS and NHTSA standards) to develop the product, otherwise Elio wouldn? t have enough resources to produce and set up the seat. Bostrom planned to unveil the NC Seat at an annual trade show in March of 1999 in Louisville, Kentucky. The size of the US truck Market in that year was expected to be around the 500. 000 units, with the company commanding a market share of 50%, the European Market was about the same size, but Bostrom had no presence there. Elio expected to be able to get 2 to 5 % royalties on sales in the truck industry. However, Paul had concerns if Bostrom is the right partner in this venture where the ABTS seat has the potential to save millions of lives. Potential Market Size for Elio ABTS Seat Technology Elio’s ABTS seat system with its new technology, lighter weight, lesser components, higher safety and reduced costs has the potential to revolutionize the automotive industry and become the technology of choice for OEMs. The market potential in Northern America is 17 million units and up to 53 million units worldwide. As mentioned in the blue ocean strategy of six paths analysis, Elio can also look at alternate industries like heavy trucks, aircraft and passenger trains for its ABTS seat systems (Kim Mauborgne, 2006). Partnership with OEMs While the ultimate users of automotive technology are the customers who buy the cars, it is the OEM’s who make the decision on the seat system that needs to be selected for their vehicles. The OEM’s expect the seat system not only to fit the body of a particular car model but for it to become a part of the total interior design. The three biggest OEM players in the US market are GM, Ford and Diamler Chrysler with 29%, 25% and 16% of the market share. These OEMs use complex and sophisticated market segmentation technics based on demographics and lifestyles to design car interiors and seat systems. These OEMs wield enough power to dictate to the suppliers their requirements at very small operating margins of 2 to 5% (Burgelman, Christensen, Wheelwright, 2008). Also, it is particularly pertinent in engineering driven companies that assume developing new innovative products would generate fabulous success, which is not the case. The product might be successful, however the innovator might not. Considering the aforementioned points, it is important for Elio not to disclose their exact costs to OEMs and also do not rely totally on the innovation of their new ABTS seat system for continued success without a complimentary car interiors option (Kim Mauborgne, 2006). As a result, it is not recommended for Elio to directly approach the OEMs with their ABTS business proposition. Partnership with Competitors Elio Engineering began their initial collaboration with Bostrom Seating, a wholly owned subsidiary of Johnstown America Industries, Inc. (JAII) for prototyping and testing their design of ABTS for FMVSS and NHTSA standards adherence. While their results were successful and the partnership appeared lucrative, JAII’s capabilities in terms of OEM relationships, global presence, acquisition capability, existing alliances, JIT inventory, comfort engineering, CAD/CAM/CAE, benchmarking, research development, product development process, interior systems capabilities, total program management, vertical integration, purchasing, in-house design, system level testing and financial growth were either weak or non-existent (Burgelman, Christensen, Wheelwright, 2008). In this regards, for Elio Engineering, JAII can be seen as early adopters (Moore, 2002), but for Elio to move towards dramatic growth, they will need an early majority (Moore, 2002). In Northern America, Johnson Controls (JCI), Lear Corp. And Magna are the big tier-one players. They have about 60% of the market share. JCI is a global diversified technology and industrial leader in automotive seating, overhead systems and interior electronics (JohnsonControls, 2010). JCI has a strong to adequate positions in OEM relationships, global presence, acquisition capability, existing alliances, JIT inventory, comfort engineering, CAD/CAM/CAE, benchmarking, research development, product development process, interior systems capabilities, total program management, vertical integration, purchasing, in-house design, system level testing and financial growth. Lear Corp. is weaker than JCI in engineering and manufacturing abilities but compensated on systems integration and tier-two relationships. Magna did not excel in any particular area but it had adequate capabilities in most areas. Additionally, JCI and Lear Corp. have a strong global presence too with 27% and 25% respectively in Europe. All the three tier-one companies have the research development and manufacturing capabilities to transfer know-how to develop commercially viable products (Burgelman, Christensen, Wheelwright, 2008; White Bruton, 2007). For Elio Engineering, partnering with a tier-one operator is the practical option due to the following reasons : †¢ Easy access to extensive manufacturing capabilities. †¢ Access to global markets. †¢ Access to sophisticated research and development facilities. †¢ Strong relationships with OEMs. †¢ JIT Inventory and efficient supply chain management. †¢ Good tier-two relationships. For Elio Engineering, partnering with Lear Corp. would be the better than JCI for the following reasons : †¢ JCI has strong RD set-up and they would have their in-house development for ABTS technology. Hence, Elio will have less bargaining power with JCI and possible conflict from JCI’s in-house team. However, Lear Corp’s R D is weak and they would opt for the ABTS technology from Elio to be able to better compete with JCI. This will enable Elio to have the better hand in negotiations. †¢ Lear Corp has the second largest market share in both Northern America and Europe after JCI. Lear Corp will be able to take advantage of Elio’s ABTS solution to increase their market share. †¢ Earlier attempts to associate with JCI were not successful for Paul. The above points indicate that with Lear Corp, Elio will be able to engage in equal terms and be in a â€Å"win-win† situation more than with JCI. References Burgelman, R. , Christensen, C. Wheelwright, S. (2008).Strategic management of technology and innovation (5th ed. ). New York: McGraw-Hill Irwin. Johnstown Controls. (2010). Company and Businesses. Retrieved from http://www. johnsoncontrols. com/ Kim, W. C. Mauborgne, R. (2005). Blue ocean strategy: How to create uncontested market space and make the competition irrelevant. Boston: Harvard Business School Press. Moore, G. (2002). Crossing the chasm (Rev. ed. ). New York: HarperCollins Publishers. White, M. , Bruton, G. (2007). The management of technology and innovation: A strategic approach. Mason, OH: Thompson South-Western.